Last Updated: July, 11th 2023
This Privacy Policy has been prepared to help you understand how Element Shades uses, and seeks to safeguard the personal data you provide us on our websites, mobile applications, via email, and through service providers and partners. This Privacy Policy does not address, and we are not responsible for, the privacy, information, or practices of any third party including any third party operating a site to which our websites contain a link. By downloading, accessing, or using our website or content, or providing information to us in connection with our website, site, and services, you acknowledge that you have read and understood the terms and conditions of this policy.
Collection of personal data
In the course of doing business we collect and process personal data in different ways. We may collect data you give us directly but we also collect data by logging how you interact with our services, for example by using cookies on our website.
Information You Provide to Us
We receive and store any personal data you enter on our websites or give to us in any other way. For example, in order for you contact us via the website it is necessary for you to give us personal data.
Automatic Information
We automatically collect certain information from your computer or mobile device when you visit our site. For example, we collect your IP address, web browser software, and referring website. To help us analyze the usage of our website and related services and to send more relevant communications to you, we also collect and keep track of your activity on our site, such as content viewed and pages visited. This data is not attached to your name and is collected in aggregate unless you specifically enter your information on the site. Please see our cookie policy for more details.
How we use your personal data
We use the personal data we collect only for specific purposes. This includes, but is not limited, to offering our products to you, publishing your reviews and ratings, following up on or responding to comments or questions, and otherwise providing customer service, to operate and improve our site and services, personalize your experience, measure interest in and improve our site, notify you of special offers, administer and protect our business and to resolve disputes or troubleshoot problems.
We will only use your personal data where the law allows us to. Most commonly, we use your personal data in the following circumstances:
- Where we need to perform the contract we are about to enter into or have entered into with you.
- Where it is necessary for our legitimate interests and your interests and fundamental rights do not override those interests.
- With your consent.
- Where we need to comply with a legal or regulatory obligation.
Marketing
We may send to you marketing emails about Element Shades deals, news, offers, competitions, and other special promotions that we believe you will find valuable, interesting, or informative.
You will receive marketing messages from us if you have given your consent, if you have requested them, or if you purchased from us and have not opted out of receiving marketing messages.
If you are no longer interested in receiving future email marketing communications you have several choices for opting out, you may unsubscribe at any time by following the directions and link at the bottom of every email we send.
Please not that even if you opt out of receiving marketing emails from Element Shades we will continue to send you emails regarding your purchases and regarding administration and service-related information such as changes to our terms, conditions, and policies.
Cookie Policy
We use “cookies” to enable us to personalize your visits to this website, track the usage of this website, and keep track of user preferences. Cookies are small pieces of information stored in the hard drive of your computer by your browser. Your browser will have the option to prevent a website from using cookies, but it may reduce the functionality of this site and other websites. Like all websites, our servers automatically record ‘log files’ that contain information about the volume and characteristics of traffic. Examples of this include IP addresses, numbers of pages viewed, and length of time spent on site. We cannot identify you from these log files and use them to help us monitor and improve our site and the services we provide.
You may set your browser to disable cookies. You also have the ability to delete cookies that have been accepted. You can opt-out of web analytics activity by setting your browser to notify you when a cookie is sent and block analytics cookies if desired. Please consult your individual browser’s help menu for instructions.
Note that if you delete or disable cookies your experience on our site may be affected.
The cookies we use fall into 3 categories. These categories are described below.
Essential Cookies
These cookies are necessary to help you access and move around our site and use all of its features. Without these cookies, our website would not work properly and you would not be able to use certain important features. We also use essential cookies for fraud detection and prevention purposes.
Analytics Cookies
This website uses Google Analytics for data collection. You can see how Google uses data when you use their partners’ sites by visiting this link (www.google.com/policies/privacy/partners/). We use cookies to analyze user activity in order to improve the website.
This site implements:
- Remarketing with Google Analytics
- Google Display Network Impression Reporting
- Google Analytics Demographics and Interest Reporting
- Integrated services that require Google Analytics to collect data for advertising purposes, including the collection of data via advertising cookies and identifiers
Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to this website. We use Google Analytics’ 3rd-party audience data such as age, gender, and interests to better understand the behavior of our customers and work with companies that collect information about your online activities to provide advertising targeted to suit your interests and preferences. These companies also use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our marketing efforts. Third-party vendors, including Google, show our ads on sites across the Internet.
Visitors can opt-out of the advertising features we use by reviewing the information on the following websites:
Advertising Cookies
We use cookies to analyze user activity in order to improve the Website. Third-party vendors, including Facebook, use cookies to serve ads based on someone’s past visits to this website. We use Facebook’s 3rd-party audience data such as age, gender, and interests to better understand the behavior of our customers. We also work with companies that collect information about your online activities to provide advertising targeted to suit your interests and preferences. These companies also use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our marketing efforts.
We collect personally identifiable information, like names, titles, addresses, email addresses, etc., when voluntarily submitted by our visitors. The information you provide is used to fulfill your specific request. This information is only used to fulfill your specific request, unless you give us permission to use it in another manner, for example to add you to one of our mailing lists.
How we protect your data
At Element Shades we seek to maintain the integrity and security of your personal data. We have implemented and maintain appropriate measures to protect the data you provide us against unauthorized or unlawful access, use of disclosure, and against accidental loss, damage, alteration or destruction.
We seek to store your personal data in secure operating environments that are not accessible to the general public, and to have security measures in place to protect against the loss, misuse or alteration of your personal data by our employees or third parties.
However, no data transmission over the internet or data storage environment can be guaranteed to be 100% secure, so we cannot give an absolute assurance that the personal data you provide to us will be secure at all times. Element Shades will rely on you telling us if you experience any unusual events indicating a breach in your information security. We will then seek to investigate and do our best to assist you in solving the problem.
External Links
Our site may include links to third party sites, plug-ins and applications. If you access other sites from the links provided on our site, the operators of these sites may be able to collect or share information about you. This information will be used in accordance with their privacy policy, which may be different from our Privacy Policy. We do not control these third-party websites and recommend that you review the privacy policies posted on these third-party websites in order to fully understand their procedures for the collection, use and disclosure of personal data.
Changes to Our Policy
We know that our business will continue to evolve, and, as such, from time to time this Privacy Policy may be reviewed and revised.
You can determine when this Privacy Policy was last updated by reviewing the LAST UPDATED legend stated on this Privacy Policy and any revisions will take effect upon posting. We will notify our members of material changes to this Privacy Policy by either sending a notice to the email address you provided to us or by placing a notice on our website. We encourage you to check this Privacy Policy from time to time to review the most current version.
How to Contact Us
If you have any questions or complaints about the processing of your personal data by us, please contact sales@elementshades.ca. You also have the right to lodge a complaint to the supervisory authority about how we have handled your data. We would, however, appreciate the chance to deal with your concerns first, so please contact us and we will be happy to help.